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When Selling Gold is a Buyer's Best Bet

Planning to liquidate some of your precious metals holdings? Here’s what to consider FIRST.

Core holdings should (hopefully) remain untouched for the remainder of your life. Your core holdings should be primarily gold, and some silver. Your core holdings should be close at hand in case of crisis. For most investors, an ideal mix for a diversified portfolio is between 8-12% allocation in precious metals.

Once you’ve filled this quota, any additional funds you allocate towards precious metals typically are purchased for profit potential, ready to liquidate when the time is right.

Investors who own precious metals may also choose to sell to fulfill an immediate need such as financial crisis or to meet margin calls on other investments like equities and securities.

And when clients sell their gold to us, a special opportunity arises for buyers as well. Read on to discover more...

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While your core holdings are meant to remain intact to do their job as wealth insurance for as long as you live, there may come a time when the reasons are right to sell some of your precious metals. Here are some common reasons why it might make sense to sell your gold:

•    The market is high, so you’re looking to maximize the profit potential in the gold or silver you own beyond your core holdings.
•    If you’re tracking the Gold-Silver ratio, there may come a time where you’ve accumulated enough silver and want to flip it to purchase one or several ounces of gold... vice-versa.
•    You’ve inherited gold or silver from a relative and have no idea what it’s worth or how it works as an asset.
•    You’re in a crisis and need to liquidate so that you can use the proceeds of the sale for an emergency.
•    You’re ready to retire and want to use the metals you’ve accumulated to fund your golden years.

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How much you get when you sell is going to depend on where spot prices sit now versus when you bought, and what you bought in the first place.

However, certain products tend to carry a higher premium and nearly always be in demand whether buying or selling, like 1 oz. Gold American Eagles. Other times, you might only get at or below spot price for certain bullion products when you sell your gold and silver coins and bars. 

When fabricated supply shortages are afoot, like we saw throughout the Covid-19 pandemic, dealers are willing to pay a little more for many products just to make sure that they have enough stock to keep up with the demand.

Alternatively, during the bearish cycles of the precious metals market, fabricated products are overly plentiful and the lack of demand means dealers aren’t willing to pay quite as much in order to preserve their margins. 

There are many factors at play when it comes to supply and demand, and this could definitely impact how much you get back when you sell your bullion.

Assuming you did your homework when you purchased your gold, silver, platinum, or palladium, you can approach any reputable dealer who buys back. 

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The Liquidation Process
Here’s where we come in.

Once you decide you’re ready to sell, just give us a call. The process is incredibly simple and includes the following:
•    An indicative quote.
•    Instructions to deliver the merchandise to us.
•    Options for paying you once you agree to the price.

We buy back:
•    Gold coins and bars
•    Silver coins and bars
•    Platinum coins and bars
•    Palladium coins and bars
•    Rare, Numismatic and Graded coins

How Buyers Benefit
When clients choose to sell to us, we're often able to sell that bullion back to other clients at a below market spread. While we typically work with wholesalers to provide metal to clients, this unique scenario allows us to sell the coins or bars we receive directly, passing on the savings to the buyer.

However, because ASI is not a wholesaler, we typically do not take a position or hold bullion products on our premises, so the window to flip the bullion we buy back to other clients is very narrow. In order to minimize our risk with market fluctuation, the turnaround is same day, and then what remains goes back to a wholesaler and out of our hands.

When these opportunities come around, we have a priority list of clients on call who typically jump to take advantage of the premium in their favor. It's a fantastic buying opportunity for a limited time, and when the product is gone, it's gone!

Want to be the first to know about these flash offers? Email infoasi@assetstrategies.com today and we'll add you to our priority call list, then reach out whenever there is recently bought back product available.

Who is ASI?
We’ve been in this business for over 40 years. Our highly trained and educated Preferred Client Relations representatives can answer all of your questions, discuss your options, and buy your bullion back (even if it wasn't purchased from us). ASI Preferred Client Relations representatives do NOT work on a commission basis.

Please call us at 800-831-0007 or email us for your FREE appraisal. Regardless of where you purchased your gold, silver, platinum, and palladium, we’ll buy them back at highly competitive rates, given there is a market for your merchandise. We’ll even give you an appraisal if you’re not looking to sell quite yet. We're here when you're ready.